BY JUSTINE APKOVI-ESADE
THOUGH he has been involved in music for years, Dare Art Alade came to limelight with his participation in the Project Fame, a music reality show in 2004, where he emerged the second runner-up.
Leveraging on that achievement, the Escalade singer launched his debut album. Many expected him to come up with a follow up immediately, instead, the presenter of the recently held MTN Project Fame West Africa, was churning out singles, which kept his fans wondering if their dude had suddenly gone dry after just one release.
At last, fans of the father of one can now heave a sigh of relief, as he is set to return with his second work titled un.Darey.ted.
“It’s been a long journey. But now, it’s ready to be served. I feel very happy, very glad. And I’d really love to get feedback, when you listen to the music,” Dare said in a recent media chat in Lagos.
Scheduled for release on Saturday, March 31, the album is a 12-tracker, which sits comfortably in the R&B/Soul genre.
ALREADY, the lead singles off the album have become a favourite with music fans and pundits; and many who followed Dare in his days as a contestant on Project Fame, are already giving him thumbs up; for eventually unleashing the sound that propels his voice and his persona.
Not The Girl, Carry Dey Go, With This Woman and More are some of the early singles from the album. All accompanied with amazing big-budget concept-driven videos, the resultant impact is testimony to the fact that true talent and hardwork have not stopped paying dividends.
Other tracks on the album include Go!, Thinkin, No Stars, Style na Style Ft. 9ice, Keep your head up, Stay Ft. Naeto C and Let you Know Ft. Pheel.
Dare goes deep down into his soul to bring forth remarkable music that almost everyone can relate with. The long awaited, well put together album, is, to say the truth, an extraordinary gift from the heart and soul of a gifted musician.
“In our journey through life, we’ve all experienced life itself; we’ve experienced love; our hearts have been broken; we’ve broken people’s hearts; we’ve been criticized for doing what we’re doing and criticized others; we’ve been with that special one that makes our world go round; and we’ve even been taken by sheer natural beauty…. That’s some of what the album deals with. So when you listen, I believe everyone will find a bit of themselves in there,” said Dare.
PRODUCED over a three-year period, the singer worked with Producers Tee-Y Mix and Cobhams Emmanuel Asuquo (who co-wrote Not the Girl). And there are interesting collaborations with Naeto C, 9ice, Pheel and 2face Idibia.
According to Dare, the title of the album is a refection of the many talents around, who have no way to make their voices heard; and the many people who regularly believe they are being underrated. “It’s something I’m passionate about — helping younger talents find their voices.”
Beyond being a play on word, un.DAREY.ted is a mission for the musician. “That’s why we’ve put together our own TV show called The Most un.DAREY.ted Show,” said Solomon Sonaiya, Dare’s manager and a director at his label, Soul Muzik.
Shot in several Lagos neighbourhoods where Dare either grew up or attended school, the show is aimed at inspiring young people with big dreams and give them an opportunity to build a career for themselves in whatever field they desire. According to Sonaiya, prizes may include grooming and recording opportunities with Soul Muzik, a million naira in cash and a chance to even hit the stage with Dare at a major gig in the near future.
The show is expected to begin airing exclusively on Silverbird Television, before the full album drops.
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